Angie Ruffoni is the new Marketing Brand Manager – VitaFerm® & Gain Smart® for BioZyme Inc. In her role, she will develop and execute strategies to promote the product lines within the beef brands of VitaFerm and Gain Smart. She will collaborate with others to build awareness and drives sales across all products within these brands.
“I am excited to continue to work in the beef industry for a company that produces incredible products and is always innovative and forward thinking in meeting the needs of producers,” Ruffoni said. “I am looking forward to helping producers understand the benefits of animal health and the benefits that our products can bring to their operations.”
Ruffoni brings vast marketing and industry experience to BioZyme. She most recently worked as the marketing manager for an ag technology company and has also worked as a marketing manager for a livestock pharmaceutical company. She previously owned a freelance marketing company, specializing in agricultural businesses and photography. Ruffoni earned her degree in Strategic Marketing from Cornell University. She grew up involved in showing livestock on local, state and national levels and was president of the National Junior Swine Association Board. She completed internships with Sure Champ® and the National Pork Board.
“Having grown up feeding the BioZyme products and doing an internship with Sure Champ, it is fun to be back with a company that’s culture aligns with my professional and personal beliefs. The care that comes full circle is so evident at BioZyme with everything they do, and in every way that they give back,” Ruffoni said.
“We are so excited to have Angie on our team. Her practical knowledge of our products and the way that she thinks strategically to position the products is going to be very exciting, especially as we start launching new products in the future. Angie already has hit the ground running and fits in so well with the rest of our team,” said Lori Lawrence, Senior Manager of Supplement Marketing for BioZyme.
Ruffoni will work remotely from her home in Santa Rosa, California. She enjoys attending livestock shows, spoiling her mini dachshunds, spending time with family and cooking.
BioZyme connects fermentation and knowledge to inspire passionate solutions that promote valued partnerships in the animal health and nutrition industries. Its family of brands include VitaFerm®, Gain Smart®, Sure Champ®, DuraFerm®, Vitalize®, Backyard Boost® and AO-Biotics®.
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