{"id":2167,"date":"2017-03-27T20:49:47","date_gmt":"2017-03-27T20:49:47","guid":{"rendered":"http:\/\/biozymeinc.com\/dealer-center\/?p=2167"},"modified":"2017-03-27T20:49:47","modified_gmt":"2017-03-27T20:49:47","slug":"how-to-use-promos-effectively","status":"publish","type":"post","link":"https:\/\/biozymeinc.com\/dealer-center\/2017\/03\/27\/how-to-use-promos-effectively\/","title":{"rendered":"How to Use Promos Effectively"},"content":{"rendered":"<p class=\"p1\">Everyone is looking for a deal, but does that mean you need to offer regular \u201cdeals\u201d or promotions on your BioZyme<sup>\u00ae<\/sup> products? No, there is a definite time and place to use promotions, and having a regular sale isn\u2019t always the best way to make a sale.<\/p>\n<p class=\"p1\">The value of BioZyme products is that they are high quality products that do exactly what they say they do. The products keep your animals healthy, and healthy animals grow faster and more efficiently. If a potential customer is skeptical, share the research or other customer testimonials with them. Chances are, you are going to gain a new customer who becomes a repeat customer.<\/p>\n<p class=\"p1\">But, your competitors down the road offer regular sales on their supplement products, and your lack of a \u201cgood deal\u201d is the topic of conversation at the local coffee shop. Here are few ways to offer smart promotions, should you feel the need to do so.<\/p>\n<p class=\"p1\"><b>Offer a short-term discount on something everyone can use.<\/b> Most of your customers have a dog, so offer a discount on dog food with the purchase of a certain amount of VitaFerm<sup>\u00ae<\/sup> or Vitalize<sup>\u00ae<\/sup> mineral. This gives them the opportunity to try something new they might not have even known BioZyme offers, and makes you look like the good guy for offering a promotion.<\/p>\n<p class=\"p1\"><b>Don\u2019t offer a discount on in-season products.<\/b> Did you order too much VitaFerm<sup>\u00ae<\/sup> HEAT\u2122 mineral and you are approaching the cooler months? That would be a good time to discount that inventory to get it out of the warehouse, and perhaps customers will want to order more at regular price next summer.<\/p>\n<p class=\"p1\"><b>Remember to advertise a \u201climited time promotion.\u201d <\/b> If you don\u2019t, your customer might actually like the dog the food they bought last time with their supplement order, and will want you to honor that same price again. Remind the customer that it was a one-time promotion, but you are glad he\/she liked the product, and will be glad to sell it to him\/her at regular price.<\/p>\n<p class=\"p1\"><b>Add value in other ways. <\/b>Host a producer meeting to share the latest industry information. Invite your customers to a special VIP open house with refreshments and door prizes after store hours. Offer delivery. There are many ways of adding value to your products that won\u2019t hurt your profit potential.<\/p>\n<p class=\"p1\">If conducted properly, promotions can be a good marketing tool. But plan them when they will help you, the dealer, boost sales, and use them wisely.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Everyone is looking for a deal, but does that mean you need to offer regular \u201cdeals\u201d or promotions on your BioZyme\u00ae products? No, there is a definite time and place to use promotions, and having a regular sale isn\u2019t always the best way to make a sale. The value of BioZyme products is that they &hellip; <a href=\"https:\/\/biozymeinc.com\/dealer-center\/2017\/03\/27\/how-to-use-promos-effectively\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">How to Use Promos Effectively<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2168,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,195,198,221,193],"tags":[],"class_list":["post-2167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3-keys-to-better-success","category-business-resources","category-business-topics","category-growth","category-know-your-checkbook"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use Promos Effectively - BioZyme Online Dealer Center<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use Promos Effectively - BioZyme Online Dealer Center\" \/>\n<meta property=\"og:description\" content=\"Everyone is looking for a deal, but does that mean you need to offer regular \u201cdeals\u201d or promotions on your BioZyme\u00ae products? No, there is a definite time and place to use promotions, and having a regular sale isn\u2019t always the best way to make a sale. 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