{"id":2325,"date":"2018-02-16T15:00:39","date_gmt":"2018-02-16T15:00:39","guid":{"rendered":"http:\/\/biozymeinc.com\/dealer-center\/?p=2325"},"modified":"2018-02-16T15:00:39","modified_gmt":"2018-02-16T15:00:39","slug":"january-2018-letters-from-lisa","status":"publish","type":"post","link":"https:\/\/biozymeinc.com\/dealer-center\/2018\/02\/16\/january-2018-letters-from-lisa\/","title":{"rendered":"January 2018 &#8211; Letters from Lisa"},"content":{"rendered":"<p class=\"p1\">Ready or not, it\u2019s a new year. I am not going to go into the whole New Year resolution thing, because I am no expert on that tricky little mind game. However, the other day when I was going through my usual late December routine reminding myself of my much-needed resolutions, I wondered why it is so hard to start \u201cnew\u201d things.<\/p>\n<p class=\"p1\">Habits are powerful. We persist with many of them because we tend to give undue emphasis to the present. Trying something new can be painful: I might not like what I get and must forgo something I already enjoy. That cost is immediate, while any benefits \u2014 even if they are large \u2014 will be enjoyed in a future that feels abstract and distant.<\/p>\n<p class=\"p1\">In business, we often find ourselves in a similar catch 22 situation. We have no time to work on the business because we are too busy working in the business. And we can\u2019t get away from the business because we haven\u2019t developed the documented systems and processes needed to make such a concept a reality. So, we\u2019re stuck in a business that has become a self-made trap. The only way out is to make time to create and document the business systems. And for most of us that means doing something new.<\/p>\n<p class=\"p1\">Business systems start with documented procedures and processes that allow your business to run without you. And yes, you read that correctly.<\/p>\n<p class=\"p1\">There are two major reasons why business systems are ignored by many small business owners:<\/p>\n<p class=\"p3\"><b>Reason #1<\/b><\/p>\n<p class=\"p3\">Business systems are \u201cback office\u201d functions. Unlike the latest<br \/>\nmarketing strategies, sales techniques or other highly visible aspects of business, good business systems are considered by some as boring. While building them may indeed be boring, the incredible power they give is anything but.<\/p>\n<p class=\"p3\"><b>Reason #2<\/b><\/p>\n<p class=\"p3\">Business systems are neglected because of a perceived lack of urgency. When a business is small there are seemingly much more important things to do like sales, marketing and order fulfillment. With all of these important things vying for our increasingly scarce time, business systems seem like something that can be put off until later. However, just like any other accumulation of neglect over time, it rarely ends well.<\/p>\n<p class=\"p1\">There are numerous benefits to implementing new systems in business. Here are some of the most important:<\/p>\n<p class=\"p1\"><b>It supports consistency<\/b><\/p>\n<p class=\"p1\">Consistency is one of the keys to delivering an excellent customer experience. You may not like the food at McDonalds, but one thing you can say about them is that wherever you go they deliver a very consistent experience.<\/p>\n<p class=\"p1\"><b>It stimulates creativity<\/b><\/p>\n<p class=\"p1\">Ask any highly creative person how they continue to innovate and express themselves in new ways \u2013 they\u2019ll tell you the key to their success is a commitment to trying new things. When you try new things, you put your brain into unique situations that force it to really think. This stimulates creativity, which eventually rubs off in other areas of your life. As a result, you begin to think about everything in a new light.<\/p>\n<p class=\"p1\"><b>It makes money<\/b><\/p>\n<p class=\"p1\">When you and your staff don\u2019t have to waste time and effort re-inventing the wheel each time, you improve efficiency and reduce costs.<\/p>\n<p class=\"p1\"><b>It builds a valuable asset<\/b><\/p>\n<p class=\"p1\">It\u2019s nice if your business gives you a great cash flow to fund your lifestyle. But wouldn\u2019t it be fabulous if one day when you decided it was time, you could sell your business and have the biggest pay day of your life? You can only do this if you build the value of the business, and that can only happen if it is based on a system that can continue running without you.<\/p>\n<p class=\"p1\">Whether you realize it or not, you spend the majority of your day doing things you\u2019ve already done hundreds or thousands of times before. Very rarely do you actually try new things. There are many benefits to doing new things \u2013 don\u2019t cheat yourself out of them.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1757\" src=\"http:\/\/biozymeinc.com\/dealer-center\/wp-content\/uploads\/sites\/9\/2016\/05\/lisa-norton-signature.png\" alt=\"\" width=\"230\" height=\"104\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ready or not, it\u2019s a new year. I am not going to go into the whole New Year resolution thing, because I am no expert on that tricky little mind game. However, the other day when I was going through my usual late December routine reminding myself of my much-needed resolutions, I wondered why it &hellip; <a href=\"https:\/\/biozymeinc.com\/dealer-center\/2018\/02\/16\/january-2018-letters-from-lisa\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">January 2018 &#8211; Letters from Lisa<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[195,198,197,228],"tags":[],"class_list":["post-2325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-resources","category-business-topics","category-letters-from-lisa","category-systems"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>January 2018 - Letters from Lisa - BioZyme Online Dealer Center<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"January 2018 - Letters from Lisa - BioZyme Online Dealer Center\" \/>\n<meta property=\"og:description\" content=\"Ready or not, it\u2019s a new year. I am not going to go into the whole New Year resolution thing, because I am no expert on that tricky little mind game. 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