BioZyme\u00ae rolled out several new products this spring in an effort to help you help your customers. VitaFerm\u00ae Conserve\u2122 was developed as a way to keep your customers\u2019 cattle healthy and performing at a competitive price point. We\u2019ve launched the product. You\u2019ve got the customers who are looking to save money, so it\u2019s time to spread the word on this great new product.<\/p>\n\n\n\n
Ashley Fitzsimmons, BioZyme Regional Marketing Coordinator, offers some timely advice to dealers.<\/p>\n\n\n\n
1. Get the word out to all your customers.<\/strong> \u201cLet our marketing team help you with the resources we currently have available: sell sheets and literature, both digital and printed; or let us help you come up with a custom mailer, print ad, radio spot or social post. However, your audience likes to be communicated with, get in that space about the benefits of this product,\u201d Fitzsimmons said.<\/p>\n\n\n\n 2. Put together a target list and go after those individuals.<\/strong><\/p>\n\n\n\n Everyone has customers that understand and know they want the Amaferm\u00ae advantage. But maybe they just haven\u2019t made that buying decision yet, or price is currently keeping them out of that space. This is the mineral option for them; they just need you to tell them about it. Make that target list and give them a call or go visit them with your ASM. Make those sales calls and use Conserve to get in the door to their business!<\/p>\n\n\n\n
If your customers aren\u2019t aware of a new product, they are not going to buy it. And with the cost savings that VitaFerm Conserve offers during these economic times, they need to know specifically about this product. Do you advertise on your local radio station or with the local newspaper? Do you have a social media platform you use to connect to your customers?<\/p>\n\n\n\n