On the Road to Success: BioZyme® Dealers Recognized for 2024 Achievements 

BioZyme® dealers were honored for their sales, action and business growth during the 2024 business year at the 2025 BioZyme Dealer Retreat. Dealers gathered to take the “Road to Success” from June 3-5 in Saint Joseph, Missouri, home to the leading global fermentation company that relies on nearly 2,000 dealers in its network from coast to coast.  

Alan Lee, Vice President of Domestic Business, recognized the dealers for their accomplishments. Top dealers in each line of the BioZyme family of brands received a personalized belt buckle and display rack.  

Award winners for 2024 include:   

Top Overall Dealers in Sales:  

• First Place: Twin Rivers Nutrition – Texas 

• Second Place: High Hill Supplements – Texas 

Top Overall Dealers in Action Points:  

• First Place: K Triangle Feed – Wyoming 

• Second Place: Central Valley Ag – Nebraska 

Overall Rookie Dealer of the Year:  

Bouse Mercantile, LLC – Missouri 

Top VitaFerm® Dealers:  

• First Place: Twin Rivers Nutrition – Texas 

• Second Place: K Triangle Feed – Wyoming 

Top Gain Smart® Dealers:  

• First Place: Twin Rivers Nutrition – Texas 

• Second Place: LaMoure Feed & Seed – North Dakota 

Top Sure Champ® Dealers:  

• First Place: Sullivan Supply, Inc. – Iowa 

• Second Place: Producers Coop – Texas 

Top Vitalize® Dealers:  

• First Place: FarmVet.com, Inc. – Tennessee 

• Second Place: Flying C Bar Ranch – Oklahoma 

Top DuraFerm® Dealers:  

• First Place: Heritage Cooperative – Ohio 

• Second Place: Allen Feeds – Indiana 

Top Backyard Boost® Dealers:  

• First Place: Esprit De Corps LLC – Utah 

• Second Place: D&M Ag Supply – South Dakota 

Bronze, Silver, Gold & Platinum Dealers 

Platinum  

  • K Triangle Feed – Wyoming 

Gold  

  • Central Valley Ag – Nebraska 
  • The Feed Bin – Wyoming 

Silver

  • BCC Feed & Supplements – Missouri 
  • Bouse Mercantile, LLC – Missouri 
  • Calhoun Farm Supply – Georgia 
  • Champion Maker LLC – Utah 
  • Cooper Specialty Feeds LLC – Nebraska 
  • Crusty’s Feed Store – Nebraska 
  • Dynamic Thermographics & Equine Therapeutics LLC – Nebraska 
  • Greenacres Feed and Farm Supply LLC – Kansas 

Bronze  

  • Twin Rivers Nutrition – Texas 
  • Elk County Veterinary Services – Kansas 
  • Mark & Becky Grisier – Kansas 
  • Reiss Seed Inc – Kansas 
  • Bear Creek Country Store – Kansas 

Learn more about each of these levels and the criteria to achieve to advance your BioZyme dealership!  

Live It, Love It, Lead It Awards 

In 2025, 11 Live It, Love It, Lead It Awards were awarded to dealers who exemplified leadership and passion for their businesses.   

Live It, Love It, Lead It is part of a leadership development program that President & CEO Lisa Norton launched in 2024 within BioZyme. The Live it, Love It, Lead It program’s mission is to intentionally grow leaders for the production livestock industry, through the employees, dealers and the Sure Champ® brand.  

The 2024 Live It. Love It, Lead It Award Winners include:   

  • BCC Feed & Supplements – Missouri 
  •  Bouse Mercantile, LLC – Missouri 
  •  Calhoun Farm Supply – Georgia 
  •  Central Valley Ag – Nebraska 
  •  Champion Maker LLC – Utah 
  •  Cooper Specialty Feeds LLC – Nebraska 
  •  Crusty’s Feed Store – Nebraska 
  •  Dynamic Thermographics & Equine Therapeutics – Nebraska 
  •  Greenacres Feed and Farm Supply LLC – Kansas 
  •  K Triangle Feed – Wyoming 
  •  The Feed Bin – Wyoming 

Hot Cows Make Bad Mamas

The added heat can be debilitating to animals, especially when combined with humidity. Hot cows make bad mamas for several reasons. Why, you might ask. Let us count the reasons.

First, if a cow tries to cool off in a pond or bunches under shade, their calf isn’t nursing. A calf that isn’t nursing isn’t gaining. Last we checked; the goal was to wean off pounds.

Next, with summer comes breeding season, and we want to help you get them bred and keep them bred.

Thankfully, BioZyme has HEAT® technology to keep those mamas cool, get them bred and keep them bred. With the realignment of the VitaFerm brands into the good, better, best – VitaFerm® ONE, Concept•Aid® and ReproMaxx™ – we have repositioned HEAT away from its own line into a technology, allowing us to incorporate it into more brands and lines than ever before! This lets you promote and market the HEAT technology to more customers, making a bigger impact.

What’s in the HEAT Technology?

HEAT Technology is comprised of:

  • AO-Biotics® Amaferm®, the research-proven prebiotic that enhances digestibility
  • A proprietary blend of essential oils supports animals when heat is a challenge.
  • Garlic helps deter insects.

“The proprietary blend of capsaicin and essential oils in HEAT technology helps improve blood flow to the extremities,” said Chris Cassady, Ph.D., BioZyme Director of Beef Technical Sales. “When the benefit of improved rumen function of Amaferm is tied with the HEAT technology, you can be assured your cows will be out grazing even in the most extreme temperatures and not huddled under the shade trees.”

More Choices with HEAT Technology

Now, your customers have more product choices with HEAT technology, including:

VitaFerm® ONE HEAT® _ A free choice vitamin & mineral supplement for beef cattle that promotes cattle performance when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.

NEW: VitaFerm® ONE HEAT® with ClariFly® _ A free choice vitamin & mineral supplement for beef cattle with ClariFly that promotes cattle performance when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.

VitaFerm® ONE HEAT® CTC 3G with ClariFly® _ A free choice vitamin & mineral supplement with ClariFly and CTC for beef cattle that promotes cattle performance when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue. CTC helps control anaplasmosis.

NEW: VitaFerm® ONE HEAT® Mineral Tub – A free choice vitamin & mineral supplement for beef cattle in a cooked tub that promotes cattle performance year-round.

VitaFerm® Concept•Aid® 5/S HEAT® – A premium free choice 5% phosphorus vitamin & mineral supplement for beef cattle that supports reproductive success when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.

VitaFerm® Concept•Aid® 5/S HEAT® with ClariFly® – A premium free choice 5% phosphorus vitamin & mineral supplement with ClariFly for beef cattle that supports reproductive success when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.

VitaFerm® Concept-Aid® 5/S HEAT® CTC 3G – A premium free choice 5% phosphorous vitamin & mineral supplement with CTC for beef cattle that supports reproductive success when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue. CTC helps control anaplasmosis.

NEW: VitaFerm® ReproMaxx™ HEAT® – A premium free choice vitamin & mineral supplement for beef cattle that maximizes reproductive success when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue. Includes research-proven levels of Zinpro organic trace minerals.

VitaFerm® HEAT® Tub – A vitamin & mineral tub for beef cattle that supports overall health when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.

VitaFerm® HEAT® Stress Tub – A tub for beef cattle that supports digestive health and intake when temperatures are above 70 degrees Fahrenheit. (Formerly known as Vita Charge HEAT Stress Tub.)

Gain Smart® Stocker HEAT® – A free choice vitamin & mineral supplement for stocker cattle that maximizes efficient gain when temperatures are above 70 degrees Fahrenheit.

HEAT for Sheep

DuraFerm® Concept•Aid® HEAT® Sheep – A free choice vitamin & mineral supplement for sheep that supports reproductive success when temperatures are above 70 degrees Fahrenheit.

Dealer Support Available

With HEAT season right around the corner or perhaps already here in some geographic locations, we are ready to support our dealers! Watch for marketing support materials in the SAMM Center on the Online Dealer Center. We’ll have print ads, postcards and invoice stuffers.

Also, look for social media graphics in our Social Media Toolbox.

Save the Date: Sure Champ® Turns 40!

This summer, we are planning the most epic birthday celebration for one of our brands that encompasses multiple species. Sure Champ® is celebrating 40 years of building champions from the inside out!  

Look for updates surrounding the celebration via the Dealer Center, emails and the Sure Champ AND BioZyme Dealer Facebook pages. 

Fly Control: We’ve Got you Covered

Those pesky flies can really be a buzzkill when it comes to taking care of cattle. Flies cost the cattle industry billions of dollars annually and impact the well-being of the herd. 

Horn flies cost beef producers more than $2 billion annually, and face flies can contribute up to $150 million in yearly losses. House flies are responsible for the transmission of BVD and scours, and they influence BRD. Meanwhile, stable flies are a huge bite hindrance to feedlot cattle, costing gain and overall performance. 

Fly control is an investment in your herd that should take an integrated approach that includes cattle mineral with fly control in combination with other management steps.

At BioZyme®, we’ve got your customers’ fly control needs covered. That’s because we have partnered with Central Life Sciences to include ClariFly® Larvicide in some of our products to provide the best cattle mineral with fly control available.

What Makes BioZyme Fly Control the Best?

Yes, you can argue that ClariFly is available in other vitamin and mineral supplements. However, when you combine it with VitaFerm, your herd receives quality vitamin and minerals, a research-proven prebiotic for enhanced gut health and a better immune system AND fly control. That’s coverage you can count on!

In addition to the fly control, VitaFerm products contain AO-Biotics® Amaferm®, a prebiotic research-proven to enhance digestibility. Not only will your herd improve volatile fatty acid (VFA) production in the rumen by 16%, getting more nutrients out of their forage, but they will also increase their overall health. 

What is ClariFly?

ClariFly is a four-fly larvicide that prevents house flies, stable flies, face flies and horn flies from developing in and emerging from the manure of treated cattle. ClariFly interrupts the lifecycle of the fly through the active ingredient Diflubenzuron which inhibits the synthesis of chitin.

Chitin is a major component of the exoskeleton of an insect, and as an insect grows and molts, it will have to reform their exoskeleton. One component is that they deposit chitin to be able to form that exoskeleton. Since the active ingredient in ClariFly inhibits chitin from properly forming into an exoskeleton, that immature insect dies.

“Flies are very costly to livestock producers, as they increase stress on animals, resulting in lower average daily gains and lower conception rates. They also spread numerous pathogens and diseases resulting in more cases of pinkeye, mastitis, BVD, BRD, anaplasmosis, etc. By feeding ClariFly, producers can reduce fly pressure, resulting in improved performance and lower veterinary expenses,” said Gary Felger, Regional Sales Manager with Central Life Science.

VitaFerm Options WITH ClariFly

You can offer your customers a variety of options for fly control in the VitaFerm line. VitaFerm offers 8 formulas of its vitamin and mineral supplements with ClariFly to help stop horn, face, stable and house flies in their larval stage. Additionally, the HEAT® technology in some VitaFerm products also contains a combination of essential oils and garlic to support animals when heat and insects are a challenge. 
 

NEW – VitaFerm® Concept•Aid® Protein Tub with ClariFly® 

A premium protein tub with vitamins, minerals and ClariFly for beef cattle on grass pasture designed to support reproductive success on low protein forage. The first-and-only VitaFerm tub with ClariFly includes 20% natural protein along with organic copper, iodine and zinc for maximum bioavailability, innate immunity and hoof health. High levels of Vitamin E support reproductive tract repair and milk quality. 

NEW – VitaFerm® ONE HEAT® with ClariFly® 

A free-choice vitamin and mineral supplement for beef cattle that meets or exceeds nutrient requirements throughout the production cycle. Both ClariFly and HEAT technology promote cattle performance when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue.  

VitaFerm® ONE HEAT® CTC 3G with ClariFly® 

A free-choice vitamin and mineral supplement that meets or exceeds nutrient requirements throughout the production cycle. It contains ClariFly, CTC and HEAT technology to promote beef cattle performance when temperatures are above 70 degrees Fahrenheit or when cattle are grazing fescue. 

NEW – VitaFerm® Concept•Aid® Protein Tub with ClariFly® 

A premium protein tub with vitamins, minerals and ClariFly for beef cattle on grass pasture designed to support reproductive success on low protein forage. The first-and-only VitaFerm tub with ClariFly includes 20% natural protein along with organic copper, iodine and zinc for maximum bioavailability, innate immunity and hoof health. High levels of Vitamin E support reproductive tract repair and milk quality. 

VitaFerm® Concept•Aid® 5/S with ClariFly® 

Three VitaFerm Concept•Aid 5/S formulas exist with ClariFly, providing producers the options they need for their management scenarios. All are premium free-choice 5% phosphorus vitamin and mineral supplements with ClariFly for beef cattle designed to support reproductive success. They all include Amaferm and organic copper, iodine and zinc for maximum bioavailability, innate immunity and hoof health. High levels of Vitamin E support reproductive tract repair and milk quality. 

In addition to VitaFerm Concept•Aid 5/S with ClariFly, look for these two other formulas: 

  • VitaFerm® Concept•Aid® 5/S HEAT® with ClariFly®, which contains the HEAT technology, a combination of essential oils and garlic for when heat and insects are challenges. 
  • VitaFerm® Concept•Aid® 5/S CTC 3G with ClariFly®, which also contains CTC for control of anaplasmosis 

VitaFerm® Conserve® CTC 3G with ClariFly® 

A beef cattle supplement for those looking to conserve costs that supports herd health and performance with a complete but economical vitamin and mineral package. It includes CTC to control anaplasmosis and ClariFly to stop horn, face, stable and house flies in their larval stage. 

“Oftentimes, producers only think of flies as a nuisance but don’t recognize the negative economic impact that flies contribute to the bottom line. A good example of this is the stress that horn flies have on a cow/calf herd. Research has shown that weaning weights are reduced by approximately 20 pounds when there is no horn fly control,” Felger said. “With calf prices at historic highs, this means that horn flies alone may cost a producer $60 per calf or more. And that doesn’t consider that the horn flies may also be spreading disease in the herd and reducing conception rates by as much as 25%.”

Help your customers control flies before it’s too late. Get your VitaFerm with ClariFly ordered today. Make sure to help your customers understand that an investment in fly control is saving them money.

BioZyme® Launches Innovative Pallet Topper Program

Same Pallet. More Product. Bigger Profit.

Whether you’re trying to diversify your offering, boost margin, or stock customer-favorite small-pack products without paying for another shipment, the Pallet Topper Program gives you a smarter way to ship—and a simpler way to sell.

What is a Pallet Topper?


The Pallet Topper is a heavy-duty box that fits securely on top of a standard BioZyme pallet of mineral or pellet bags. Instead of leaving that valuable vertical space empty, the Topper holds small-pack products such as:

  • Liquids (up to 2.5 gallons)
  • Gels
  • Minerals and pellets under 20 lbs (including the ALL NEW 12 lb DuraFerm and Vitalize Equine minerals


This means you can now receive your full-sized mineral or pellet orders and your high-margin, small-pack products in the same shipment—organized, protected, and ready to sell.

Why Dealers Are Excited


This program isn’t just a shipping hack—it’s a profit strategy.

  • Increase Revenue per Order
  • Faster, Cheaper Access to Small Pack Products
  • Free Topper with Small Pack Orders Over $300

How the Pallet Topper Works:

  1. Add Full Pallets: Start your order in the Dealer Center or via phone with at least one full pallet of minerals or pellets.
  2. Build Your Topper: Use the Pallet Topper Builder on the Order Form to Add “Topper Products.” Look for the “Topper Product” icon and text next to qualifying products.
  3. Place Your Order: Submit your order online.
  4. Receive More Value: Your topper ships with your pallet.

Quick Notes

  • One Pallet Topper per full pallet
  • Toppers not available on pallets of tubs or additives
  • Freight costs typically remain unchanged
  • Inspect Topper for damage upon arrival and report issues immediately

Final Word

The Pallet Topper Program is more than a clever packaging update. It’s an opportunity to strengthen your inventory strategy, offer new products, and serve customers with greater speed and variety.

Visit the Dealer Center and look for the Pallet Topper icon when placing your order. Or if you’d rather talk it through, give us a call at 816-238-3326. We’ll walk you through building your first Topper order and help you get started.

Maximize your freight. Multiply your margin. Meet customer demand.
That’s the power of the Pallet Topper Program.



Example Orders >$300 by Species:

Cow-Calf: 1 case of VitaFerm® Cattle Drench and 2 cases of VitaFerm® Sure Start Gel

Show Livestock: 1 case of Sure Champ® Clench, 1 case of Sure Champ® Appetite Plus, 1 case of Sure Champ® Climate Control, 1 case of 64 oz Sure Champ® Joint Juice, 1 case 32 oz Sure Champ® Liquid Boost

Equine: 1 case of 12 lb Vitalize® Equine Vitamin and Mineral, 1 case of 10 lb Vitalize® Equine Digest More® Plus, 1 case of Vitalize® Equine Gel, 1 case of Vitalize® Horse Treats

Current Pallet Topper Products include:

VitaFerm® Sure Start Gel
VitaFerm® Cattle Drench
Sure Champ® Joint Juice
Sure Champ® Climate Control Gel
Sure Champ® Clench Gel
Sure Champ® Appetite Plus Gel
Sure Champ® Liquid Boost
Sure Champ® Cattle DrenchVitalize® Equine Vitamin & Mineral 12 lb
Vitalize® Equine Digest More® Plus 10 lb
Vitalize® Alimend®
Vitalize® Hyaluronex®

Vitalize® Blazin
Vitalize® Horse Treats
Vitalize® Equine Gel
Vitalize® Alimend® K9
Vitalize® Trixsyn® CanineVitalize® Trixsyn® Canine Performance
Vitalize® Dog 1 lb
Vitalize® Dog Gel
Vitalize® Trixsyn® Feline
DuraFerm® Concept•Aid® Sheep 12 lb
DuraFerm® Concept•Aid® Goat 12 lb
Backyard Boost® Defense
Backyard Boost® Daily Essentials

Frequently Asked Questions:

What products can be purchased via the Pallet Topper Program?

All gels, liquids (up to 2.5 gallons), and small bags of minerals or pellets (<20 lbs).

How many products can I put in a Pallet Topper?

The total quantity of items that will fit in a Pallet Topper depends on the case size of each product added to the order. The Pallet Topper builder in the BioZyme Order Form will help you build out your Pallet Topper to max capacity.

Can I have more than one Pallet Topper per order?

Yes! You can have as many Pallet Toppers on each order as you have full pallets of minerals or pellets. No more than one Pallet Topper may be placed on each pallet.

I’m only ordering tubs. Can I order a Pallet Topper?

No. Unfortunately, we can’t stack Pallet Toppers on pallets of tubs at this time.

What if I don’t meet the $300 small pack order minimum for a free Topper?

If your order of small pack items inside the Pallet Topper is less than $300, we are still more than happy to send you a Pallet Topper! However, there will be a $30 handling fee.

Will my LTL freight be more expensive with a Pallet Topper?

While it may depend on the carrier, in our test Pallet Topper orders, we did not find the LTL rates to increase if a Pallet Topper was added. Estimated shipping rates for LTL shipments can be calculated via the Dealer Center and the LTL Freight Calculator.

Can I specify which pallet in my order the Pallet Topper should go on top of?

At this time, we can’t guarantee which pallet the Pallet Topper will be on.

What if my Pallet Topper is damaged?

Products must be inspected for damage immediately upon arrival. Should damage be found, mark the delivery receipt with the quantity damaged before the driver leaves the premises. Please note that all paperwork must be marked as damaged to file a claim. Photographs of any damaged product will need to be taken and submitted as part of the claim process.

CHANGES COMING IN JUNE

NEW SMALLER SIZES OF DURAFERM SHEEP AND GOAT MINERAL

In June, you can expect to see 12-lb packages of DuraFerm® Concept•Aid® Sheep and DuraFerm® Concept•Aid® Goat in the product center and on the Price List. The 12-pound size is efficient for smaller operations and show enthusiasts. It will ship in cases of 3.

SHOP THE SAMM CENTER FOR UPDATED SWAG

Are you looking for BioZyme-branded shirts, caps or jackets? We now have updated swag in the SAMM Center with your favorite brand logos on it! Shop today or use your Dealer Reward points to get these items while they’re available. Watch the SAMM Center for more updated merchandise and literature.

FREIGHT & SHIPPING ENHANCEMENTS

Due to the extremely diligent work of our Purchasing & Logistics Team, BioZyme is currently exploring several new shipping opportunities. Most notably, our Small Pack shipping is transitioning to UPS from FedEx. This will equate to MUCH lower shipping costs on your orders, and hopefully increase some efficiencies.

PREPARE FOR THE BIGGEST BIRTHDAY BASH OF THE YEAR

We are excited to celebrate Sure Champ’s 40th birthday this year! We’ll kick off the Sure Champ Birthday Tour at the Dealer Retreat this month and celebrate the rest of the year at various livestock events. Watch for exciting product updates that align with the celebration.