5 F Feed might not be the longest-time BioZyme® dealer, but they are a long-time BioZyme user who saw a good chance to share the products with others when it came available. Court and Traci Fedderson are cattle producers in the Nebraska Panhandle who had used the Vita Charge® and VitaFerm® products. When their local dealer was going out of business a few years ago, they saw that as opportunity.
“We had used the product a long time. Once you get people to try it, it really does sell itself,” Court said.
Located near Rushville, 5 F Feed is open 365 days a year and 24 hours a day. Court said his customers know they can always come pick up products when they need them. When the Feddersons first bought the feed dealership, it was their third full-time business he and his wife, Traci, were operating, but with its growth, they have been able to phase out one of their enterprises to concentrate on their BioZyme business. They have opened a second location in Harrison, about 100 miles west, where one of their customers lives, and it is convenient for other customers to get product.
Court believes some of the best products come from the Vita Charge line due to their quick response. He said that when the users can see them in action, they will understand how the Amaferm® works in other products.
“We use the Drench in the fall and Neonatal in the spring. They are not that expensive, and they work fast. When you bring bawling calves and hit them with the Drench and they go to eating and drinking, you can see that change right away,” he said.
He encourages new dealers to keep the Vita Charge products like those mentioned on hand and keep them affordable. If they do that, the rest of the products will be easier to sell.
Another way he used the Amaferm to a customer’s advantage was through a custom product. He had a customer feeding about a 30% protein forage cube, and had a custom cake made that was 20% with Amaferm added to it. He said that customer saved about $10,000.
Court takes advantage of multiple marketing opportunities during the year. He opts in for the quarterly dealer mailers. And last spring, he created buyer numbers for his producers with sales that had a coupon for his business on the bottom – another unique way to promote his business.
With a unique perspective and a passion for the products, there’s no doubt that 5 F Feed is here for the long haul. Thanks for being a great BioZyme dealer!