Author: salbers

CHANGES COMING IN SEPTEMBER

BE AWARE OF SPAM EMAILS

We’ve been made aware of spam emails that may appear to be from the BioZyme Accounts Receivable team, but are not. These emails may try to trick you into clicking links or sharing personal information.

Please remember:

• We’ll never ask for sensitive info via email.
• Check that emails come from our official domain: biozymeinc.com.
• Don’t click suspicious links or download attachments.
• Report & block the e-mail and sender if possible

If you’re unsure about an email, please contact us at 816-238-3326. Thanks for staying alert!

BIOZYME® DISCONTINUES PRODUCTS

The VitaFerm® ONE Mineral Block and 10 lb bag of Backyard Boost® Daily Essentials will be discontinued due to decreased demand. These products will remain available for sale until current inventory is depleted.

OUTERWEAR 20% OFF IN SEPTEMBER

Throughout September, you can save 20% off branded outerwear!

Applies to in-stock items only and includes all jackets, vests, and pullovers. Limited sizes available per item. No code is necessary; the discount will be automatically applied. View available items in the SAMM Center.

TEMPORARY BAG SIDE PRINT EXCEPTIONS

We are currently experiencing a temporary printing error on some of our bags. As a result, during the month of September, you may receive bags of mineral without side print. Please refer to the front label for product information. We apologize for any inconvenience and appreciate your understanding as we work through this temporary issue.

LOOK FOR NEW WEBSITE DESIGN

With months of collaboration, writing, and design, BioZyme® is excited to announce a refresh of its website, ensuring a more user- and shopper-friendly website. Check out our enhanced website coming soon!

CHANGES COMING IN AUGUST

MINIMUM ORDER UPDATE! 1 TON WITH PALLET TOPPER

The minimum order quantity is now one ton, instead of two, if you are also purchasing a Pallet Topper. Order your Pallet Topper today!

SCOOP ADDED TO DURAFERM® CONCEPT•AID® PRODUCTS IN 12 LB BAGS

The 12 lb bags for both the DuraFerm® Concept•Aid® Goat and DuraFerm® Concept•Aid® Sheep now contain a 1 oz scoop for feeding. These scoops will be included inside the bags. Find these products listed in the Online Dealer Center. 

LABOR DAY HOURS

The BioZyme offices will close on Monday, September 1, for our family to celebrate Labor Day holiday. Our regular business hours, including shipping, will resume at 8 a.m. Central on Tuesday, September 2.

VITAFERM® CONCEPT•AID® PROTEIN MEAL CHANGES

We’re looking protein season in the eye, and our scientists have been preparing. The magnesium level is especially high in our VitaFerm Concept•Aid Protein Meal supplement, so some reformulations have occurred that will decrease the unnecessary magnesium for this time of year. Watch for a rolling change as new labels are printed, and new product is mixed.

NEW CONTENT AVAILABLE IN SOCIAL MEDIA TOOLBOX

Promote BioZyme® brands and products across your digital marketing by utilizing the latest social content available across the family of brands in the BioZyme Social Media Toolbox, located under the Marketing tab in Dealer Center!

Have you utilized this content recently? Be sure to send us a screenshot of your post of BioZyme content to receive ACTION points! (Please confirm that the post date is included in the screenshot). Submit your screenshots via email to Jen Miller.

VITALIZE® DOG MAKES FORMULA ENHANCEMENTS

As a part of BioZyme’s quality and continuous improvement initiatives, we’ve updated the Vitalize Dog formula with a refined palatant, omega, and vitamin/mineral blend that not only enhances taste and aroma for dogs but also delivers a cleaner, more premium ingredient profile. You may notice some differences in the ingredient listing to reflect the latest advancements in ingredients and companion animal nutrition.

LOOK FOR NEW WEBSITE DESIGN

With months of collaboration, writing, and design, BioZyme® is excited to announce a refresh of its website, ensuring a more user- and shopper-friendly website. Check out our enhanced website coming soon!

CHANGES COMING IN JULY

LOOK FOR NEW WEBSITE DESIGN

With many weeks of collaboration, writing, and design, BioZyme® is excited to announce a refresh of its website, ensuring a more user- and shopper-friendly website. Look for enhancements to the website by mid-July.

VITALIZE® DOG MAKES FORMULA ENHANCEMENTS

As a part of BioZyme’s quality and continuous improvement initiatives, we’ve updated the Vitalize Dog formula with a refined palatant, omega, and vitamin/mineral blend that not only enhances taste and aroma for dogs but also delivers a cleaner, more premium ingredient profile. You may notice some differences in the ingredient listing to reflect the latest advancements in ingredients and companion animal nutrition.

SURE CHAMP’S BIRTHDAY CELEBRATION BEGINS

The Sure Champ® 40th Birthday Tour officially kicked off last month with several stops, including the 2025 Dealer Retreat, Charolais Junior National, Limousin Junior National, Maine/ Chi Junior National and National Junior Angus show. We’re looking forward to attending more shows, including the VitaFerm® Junior National Hereford Expo, and multiple state fairs this summer! Stay tuned to social media, emails, and the Birthday Tour Site for all things celebrating 40 years of Sure Champ!

ANNOUNCING THE BIRTHDAY CAKE FLAVOR

To commemorate Sure Champ’s 40th birthday, we’ve given two of our long-time products a flavor boost. Sure Champ® Cattle and Sure Champ® Appetite Plus® Gel now come in birthday-cake flavor, for a limited time, through the end of 2025 or while supplies last. The products, tested on animals, have a sweet cake flavor to help us celebrate our 40th birthday. Look for these products in limited-edition commemorative packaging, too.

INTRODUCING SMALL PACKAGES FOR SMALL RUMINANTS

We launched the 12-lb packages of DuraFerm® Concept•Aid® Sheep and DuraFerm® Concept•Aid® Goat in June. The 12-pound size is efficient for smaller operations and show enthusiasts. They ship in case packages of 3. Watch for more information.

SURE CHAMP, VITAFERM GELS NOW SHIPPING IN DISPLAY READY BOXES

Starting in July, VitaFerm® Sure Start Gel and all three of the Sure Champ® gels will ship display ready boxes. These boxes will make displaying the gels simpler. Additionally, the colorful boxes will tell key selling points, enticing customers to them. Look for these boxes to ship to you soon.

BIOZYME OFFICES CLOSED FOR INDEPENDENCE DAY

The BioZyme offices will be closed on Friday, July 4, for our family to celebrate the Independence Day holiday. Our regular business hours will resume at 8 a.m. Central on Monday, July 7. We wish you and your families a happy and safe 4th of July!

Sure Champ® Turns 40!

This summer, we are planning the most epic birthday celebration for one of our brands that encompasses multiple species. Sure Champ® is celebrating 40 years of building champions from the inside out!  

Look for updates surrounding the celebration via the Dealer Center, emails and the Sure Champ AND BioZyme Dealer Facebook pages. 

CHANGES COMING IN JUNE

NEW SMALLER SIZES OF DURAFERM SHEEP AND GOAT MINERAL

In June, you can expect to see 12-lb packages of DuraFerm® Concept•Aid® Sheep and DuraFerm® Concept•Aid® Goat in the product center and on the Price List. The 12-pound size is efficient for smaller operations and show enthusiasts. It will ship in cases of 3.

SHOP THE SAMM CENTER FOR UPDATED SWAG

Are you looking for BioZyme-branded shirts, caps or jackets? We now have updated swag in the SAMM Center with your favorite brand logos on it! Shop today or use your Dealer Reward points to get these items while they’re available. Watch the SAMM Center for more updated merchandise and literature.

FREIGHT & SHIPPING ENHANCEMENTS

Due to the extremely diligent work of our Purchasing & Logistics Team, BioZyme is currently exploring several new shipping opportunities. Most notably, our Small Pack shipping is transitioning to UPS from FedEx. This will equate to MUCH lower shipping costs on your orders, and hopefully increase some efficiencies.

PREPARE FOR THE BIGGEST BIRTHDAY BASH OF THE YEAR

We are excited to celebrate Sure Champ’s 40th birthday this year! We’ll kick off the Sure Champ Birthday Tour at the Dealer Retreat this month and celebrate the rest of the year at various livestock events. Watch for exciting product updates that align with the celebration.

CHANGES COMING IN MAY

FREIGHT & SHIPPING ADVANCEMENTS

Due to the extremely diligent work of our Purchasing & Logistics Team, BioZyme is currently exploring several new shipping opportunities. Most notably, our Small Pack shipping is transitioning to UPS from FedEx. This will equate to MUCH lower shipping costs on your orders. 

VITALIZE® BEST SELLER NOW SELLS IN CASE SIZE OF 3

Vitalize® best seller, Equine Vitamin and Mineral Supplement, is now available in a 12 lb bag and

will be sold in cases of 3, instead of 4, to make shipping more cost effective. View the Product Center page for pricing, minimum order quantity information and spec sheets.

OFFICES CLOSED MEMORIAL DAY

The BioZyme, Inc. offices and plant locations will be closed Monday, May 26, in observance of Memorial Day. Normal business hours and orders shipping out will resume Tuesday, May 27. We hope you have a fun and safe Memorial Day weekend with friends and family.

CHANGES COMING IN APRIL

VITALIZE® ALIMEND® LABEL UPDATE

Vitalize® Alimend® gallon and half gallon labels have been updated to a new, full wrap-around design. This will be a rolling update as inventory of the previous design is depleted. Click to view new product images for the gallon and half gallon size.

SAVE THE DATE FOR SURE CHAMP’S 40th BIRTHDAY

This summer, Sure Champ® celebrates 40 years of building champions. Be on the lookout for updates around the celebration via Dealer Center, emails, and the BioZyme Dealer Facebook page.

Want to participate in the festivities? Please send any “vintage” Sure Champ photos to hkeck@biozymeinc.com to be included in what’s to come!

VITAFERM® ONE HEAT® CTC ADDED TO PRICE LIST

This formula will be available to purchase beginning in April. To learn more about the item, visit the Product Center.

VITAFERM® HEAT TRANSITIONS INTO ONE, CONCEPT•AID, and REPROMAXX PRODUCT LINES

VitaFerm® HEAT® is now incorporated as the HEAT technology into VitaFerm ONE, Concept•Aid and ReproMaxx. We are excited to introduce several new products as a result of this change.

• VitaFerm® ONE HEAT® Mineral Tub

• VitaFerm® ONE HEAT® with ClariFly®

• VitaFerm® ReproMaxx™ HEAT®

NEW VITAFERM® TUB WITH CLARIFLY NOW AVAILABLE

Beginning March 1, VitaFerm® Concept•Aid® Protein Tub with ClariFly® will be available to order, the first ever tub with ClariFly to hit the BioZyme price list!

VITALIZE® BEST SELLER NOW AVAILABLE IN NEW SIZES

Vitalize® best seller, Equine Vitamin and Mineral Supplement is now available in a 12 lb bag and will be sold in cases of 4. View the Product Center page for pricing, minimum order quantity information and spec sheets.

CHANGES COMING IN MARCH

VITAFERM® SURE START GEL NOW AVAILABLE

VitaFerm® Sure Start Gel supports calves’ immune function and overall health during the critical post-birth period was successfully launched last month.

Learn more in the Product Center, view the on-demand Master Dealer video or access sell sheets in the SAMM Center.

VITAFERM® HEAT TRANSITIONS INTO ONE, CONCEPT•AID and REPROMAXX PRODUCT LINES

VitaFerm® HEAT® has been discontinued and the HEAT technology will now be incorporated into VitaFerm ONE, Concept•Aid and ReproMaxx. We are excited to introduce several new products as a result of this change.

• VitaFerm® ONE HEAT® Mineral Tub

• VitaFerm® ONE HEAT® with ClariFly®

• VitaFerm® ReproMaxx™ HEAT®

NEW VITAFERM® TUB WITH CLARIFLY® NOW AVAILABLE

Beginning March 1, VitaFerm® Concept•Aid® Protein Tub with ClariFly® will be available to order, the first ever tub with ClariFly to hit the BioZyme price list!

VITALIZE® BEST SELLER NOW AVAILABLE IN NEW SIZES

Vitalize® best seller, Equine Vitamin and Mineral Supplement is now available in a 12 lb bag and will be sold in cases of 4. View the Product Center page for pricing, minimum order quantity information and spec sheets.

UPDATES MADE TO DEALER REWARDS PROGRAM

We have made updates to the Dealer Rewards Program, most notably, the timetable for redeeming points. Now, all points must be turned in and redeemed for prizes by December 31 of the current year. Questions about the program? Need to turn in points? Contact Jennifer Miller.

DEALER SPOTLIGHT: CENTRAL VALLEY AG

Central Valley Ag Encompasses Care that Comes Full Circle

When it comes to helping its customers, Central Valley Ag takes care that comes full circle to heart. With multiple locations across Nebraska, Iowa and Kansas, this farmer-owned coop goes to great lengths to ensure its customers have the BioZyme® product knowledge they need to succeed.

Marketing initiatives include a website, social media platforms, podcasts and annual producer meetings. Central Valley Ag works tirelessly to market VitaFerm®, Vitalize®, Sure Champ® and DuraFerm® products to its customers. However, it is also a big believer—and user—of AO-Biotics® Amaferm®. You can find Amaferm in Central Valley Ag’s own products.

Merlin Schlote, Central Valley Ag Feed Sales Manager, sees a definite advantage in incorporating Amaferm into their Power Line feeds. Future plans include adding AO Biotics® EQE into their Power Flock layer feed, too. Schlote said their CVA Power feeds are made at their plants in Ainsworth and Duncan, Nebraska.

“The primary advantage of incorporating Amaferm into our product lines is the 17% improvement in feed efficiency that our customers see when penciling out the cost per ton of cake,” Schlote said. “Amaferm is a tool that differentiates itself, which really helps us, as one of the only cake manufacturers who adds it to their cow cake.”

As calving season approaches, Schlote adds that most producers are using up their lower quality hay this time of year and saving their higherquality hay for calving and lactation – when the cows’ nutritional needs are greater.

“The Amaferm breaking down the fiber in the roughage is a big advantage for our customers. We’re glad we offer it to our producers to help them get the most from their forage,” Schlote said.

In addition to offering Amaferm in various forms, Central Valley Ag works with their ASM, Kevin Glaubius, to conduct an annual producer meeting. They take action through the Dealer Center and the BioZyme Dealer Facebook group.

Thank you, Central Valley Ag, for believing in our products, sharing their value with your customers and providing care that comes full circle!

SALES STRATEGIES FOR SUCCESS

Building upon our best sellers from 2025, we have a number of up-and-coming products in our diversification brands. Our sales and marketing teams are equipped to help you position these products to customers with literature, product knowledge and sales strategies. Let’s explore some of these up-and-coming products and some sales strategies to help boost their sales.

Sales Strategy for Success:

Door Opener / Seasonal Promotion

DuraFerm® ONE Sheep

DuraFerm ONE Sheep is a free-choice vitamin and mineral supplement that promotes performance year-round. The product was introduced in the spring of 2024. It meets or exceeds nutrient requirements throughout the production cycle and is formulated with research-proven organic zinc for enhanced bioavailability. DuraFerm ONE Sheep is an excellent option for commercial sheep producers or show sheep breeders leveraging more advanced reproductive technologies during periods of reduced nutritional requirements, when they are not breeding or lambing.

Sales Strategy for Success:

Cross-Sell / Bundle with Other Vitalize Products

Vitalize® Horse Treats

Vitalize Horse Treats are a low-sugar, prebiotic treat for horses. This two-pound bag that is simple to take with you on the road is an easy, healthy snack for equine enthusiasts. Carrot and beetroot make for a tasty treat without artificial flavors. The resealable bag keeps treats fresh, while the unique compressed shape won’t crumble in pockets. Watch for updates to our Vitalize Horse Treats in 2025! This makes a great add-on product while cross-selling or bundling with other Vitalize products.

Sales Strategy for Success:

Cross-Sell / Bundle with Other Sure Champ Products

Sure Champ® Cattle Drench

Sure Champ Cattle Drench supports digestive health before, during and after challenges. This green liquid, formerly known as Vita Charge Cattle Drench, was rebranded early in 2024. It includes Amaferm, MOS and enzymes to generate a rapid digestive response. Once show cattle exhibitors see the impacts of Cattle Drench on appetite and hydration, they will be repeat customers. This is a great product to cross-sell with Sure Champ Cattle or Extreme with ClariFly®. Or, you can bundle it with the trio of Sure Champ gels for a quick response show package.

Sales Strategy for Success:

Cross-Sell / Bundle with Backyard Boost Defense

Backyard Boost® Daily Essentials

Backyard Boost Daily Essentials is a pelleted protein supplement for poultry designed to maximize digestibility and egg production. The 2.5 lb. bag is a great way to introduce backyard chicken enthusiasts to the product, which includes both AOBiotics Amaferm and EQE, giving birds both digestive health and enhanced egg quality. The smaller-sized bag is ideal to bundle or cross-sell with Backyard Boost Defense.