Author: salbers

Top Growth Products in 2023

It’s hard to know where you should go, without reviewing where you’ve been. We thought it would be fun to review some of our top selling products for 2023 year-to-date, compared to the same time last year.

These products are fast growing, and by keeping them stocked on your shelves and in your warehouse, you might just see a difference in your sales.

Backyard Boost® Defense – 8 oz

This was by far the top growth product, experiencing nearly a 151% growth, year over year. This liquid supplement for poultry designed to support digestion and a healthy immune response is also a high-margin product. It can be marketed during chick days and beyond as it provides nutrients needed in times of stress and promotes water intake and hydration. Several dealers actually use it to turn their water green during chick days and have signage that encourages customers to “Ask me about the Green Water.”

Gain Smart® Wheat – 50 lb bag

This somewhat seasonal and regional product charted a 92% growth in sales. A free-choice vitamin and mineral supplement for stocker cattle designed to maximize efficient gain on wheat or small grain pasture. Gain Smart Wheat provides nutritional support for a healthy immune system. It contains Amaferm, organic copper, iodine and zinc for maximum bioavailability and hoof health.

Vitalize® Blazin – 32 oz

This liquid product for horses is designed to support normal recovery from heat stress and exertion. This quick response product grew in sales 66%. It promotes cellular hydration and water retention. In addition to Amaferm, it includes antioxidants to reduce damaging free radicals caused by exertion and heat.

Sure Champ® Joint Juice – 64 oz bottle

Posting a 68% sales growth, is this multi-specie liquid product for livestock designed to support joint health utilizing patented technology. Joint Juice supports sustainable soundness and mobility while it lubricates joints. It contains MHB3®, a patented high molecular weight hyaluronic acid.

VitaFerm Conserve® CTC 3G – 50 lb bag

This VitaFerm product also charted a 67% growth. It’s a vitamin and mineral supplement for beef cattle with CTC designed to support herd health and performance while conserving cost. It features a complete, but economical vitamin and mineral package and contains CTC for control of anaplasmosis.

DuraFerm Goat Concept•Aid® – 50 lb bag

In the small ruminant line, this product grew by 39%. This free-choice vitamin and mineral supplement for goats is designed to support reproductive success. It supports embryo production and conception using organic trace minerals, while high levels of vitamin E assist in reproductive tract repair.

Vita Charge® Clench Gel – 30 mL

This rapid-response product grew in sales by 22%. Clench is a gel for all livestock designed to support normal digestive function during occasional diarrhea/scours. It contains MOS to help normalize gut microflora and support the immune system and electrolytes to support rehydration. It also has Amaferm, to enhance digestibility. Like all Vita Charge and Sure Champ products, it can be used on show livestock without testing and doesn’t interfere with antibiotics.

As you can see with a range in growth across product lines from 22% to 151%, the BioZyme family of brands truly does offer something for every customer. We recommend stocking some of these high-margin, more popular products to make sure that your sales continue to grow into 2024 and beyond.

Marketing materials or signage are now available in the SAMM Center (Signage, Apparel, Marketing Materials) in the Online Dealer Center. These branded materials, in one location, make your marketing even easier than ever.

Letters from Lisa

What Did 2023 Mean to Me? 

As we enter a new year, I always like to reflect on the past. 2023 was a year of recovery in many ways. To be honest, for me, 2022 went by without any real intention, but more so I was merely trying to make it from one day to the next. Grief is a funny thing; it sneaks up on you and doesn’t really care what you need or where you are trying to go. 

I was quite happy and relieved when I made it to 2023, hoping things would at least start moving week to week, not only day to day. And as He always does, God delivered. BioZyme has taken advantage of this time and accomplished many items that will have a significant impact on our very bright future. They include: 

  1. Tripling our fermentation and downstream capacity and ensuring that capacity allows for the most complex and impactful fermentation possible. This will ensure we can continue using fermentation and the knowledge we receive from it to develop passionate solutions for undeniable impact. 
  1. Restructuring the company governance to have a dynamic, experienced board of directors that represents all the opportunities and challenges BioZyme faces – industry, science, use of funds and historical perspective. 
  1. Expanding the manufacturing and sales teams so we have the mental and physical recourses to not be reactive but proactive and working to be amazingly predictive. 
  1. Getting our market channels better defined so we can help animals through all of our abilities, including nutrition, health, additive technologies and manufacturing expertise.  This has resulted in two new divisions: animal health and toll manufacturing (pelleting, minerals, fermentation/DSP, liquids and gels) both of which have a very bright future. 
  1. Expanding our operation to have an equine-safe line. This separate line allows us to manufacture in a 100% safe environment from a horse’s perspective. This also allowed all our manufacturing, outside of the tubs, to be in-house. This accomplished goal is one we have had for a few years. 
  1. Always looking ahead with intention, to ensure we don’t miss a chance to grow as humans in providing care that comes full circle in all that we do. 

In 2024, we’ll set our sights up high,  

With dreams as vast as the endless sky.  

The future opportunities, we can’t deny,  

A world of success will be nigh. 

In every heart, a burning desire, 

To reach higher, to aspire.  

In this year, we won’t tire,  

For hard work is what we require. 

We’ll innovate, create and explore,  

To open new pathways and unlock the door.  

Challenges faced, we’ll conquer and more, 

The future’s success, we’ll surely implore. 

With diligence, hard work, and funation,  

We’ll build a cool but thankful foundation.  

In 2024, a global celebration,  

Of progress, growth and realization. 

In our strategies, willingness to change and graphic arts,  

We’ll make our mark, playing our parts.  

While innovation will set us apart,  

Always working toward a brighter future and a fresh start. 

So let us march into this year, with hope and purpose, without fear.  

In 2024, success will be clear.