Letters from Lisa – November 2022

The Thanksgiving holiday likely conjures up hopes of family, food and football. And for sure thankfulness. Thankfulness is defined as being “pleased and relieved.” To be grateful is to “show appreciation of kindness.” There is a difference. Being thankful is a feeling whereas being grateful is an action. 

Saying “thank you” is one of the easiest and simplest ways to show gratefulness. This small action of kindness is a powerful tool that’s constantly at our disposal. Below are eight ways to take this very action and instantly make someone’s day: 

1) Write a note: Few people hand write anything anymore, but when one does, it’s meaningful and not forgotten. 

2) Do what you do best: Everyone is good at something! Love cooking? Make a meal and drop it off to someone needing an act of kindness. Love kids? Offer to babysit so their parent can have a break. Interestingly, doing more of what you love makes you happier, too. 

3) Be present: In very busy times, getting 100% of a human’s attention is a rare luxury. Show someone how much you care by truly stopping and listening to them. 

4) Be sneaky: Leave a surprise somewhere totally unexpected. Studies show that variations to normal routine make us happier – and that goes double when it’s a surprise thank you. 

5) Reciprocate: Anything someone has done for you, you can do, too. 

6) Pay it forward: The recipient of your kindness will often be so inspired by your action they will continue the trend.  

7) Make cookies: Few people can resist homemade cookies, so mix them up and make someone’s day. Making cookies is my favorite act of gratefulness.  It makes me so happy to see how much people like a tasty homemade cookie. 

8) Write a poem: How many people get custom-made poetry these days? Not many! It doesn’t need to rhyme or follow rules. It just needs to make them know how awesome they are and how much they’re appreciated. 

So here it goes . . .  

No matter if you are grateful or thankful, it’s about care. 

Care is what we need to share. 

No matter which of the above caring actions we choose to do, 

It’s the do that we must always pursue. 

Doing is what causes the care to come full circle 

And allows us to clear all of life’s hurdles. 

Be thankful, be grateful, every Turkey Day. 

Actually, let’s be so every day no matter what the media say. 

Know your Checkbook: Adding Value Grows Profits

Who doesn’t love a good deal? There is a reason society is consumed with buy one, get one offers, happy hour at the local burger place and a crowd favorite, Taco Twosday. Adding value to a good or service drives business. Seems simple enough. What can you do to add value to your business?

As a BioZyme® dealer, you already are adding value to your lineup by offering Amaferm® to your customers. But do they really understand the value Amaferm offers? Be sure they know that especially when forage quality is low and grass is scarce, the Amaferm advantage helps stretch their resources the furthest.

Once your customers are seeing the true value of the products and the differences they make, share with them the marketing outlets specifically for Gain Smart® and VitaFerm® fed calves through Superior Livestock. Superior Livestock is an innovator in value-added marketing programs and partnered with BioZyme to offer its first nutrition-based value-added programs nearly six years ago. These programs recognize calves on quality nutrition programs and are recognized by buyers for typically being healthier and higher performing.

Another way to add value is by offering a package of BioZyme products for a specific need. This might include combining Vitalize® Alimend, Equine Gel and the Horse Treats in one kit for equine enthusiasts. Closer to lambing, put together a jug pen nursery kit with Vita Charge®

Neonatal, Vita Charge Gel and Vita Charge Clench, all combined at one price. The cost savings you pass along to the customer might be minimal; however, the convenience of having everything ready to go in one package will show that you care about their time.

Adding value doesn’t have to involve products. You can also add value by sharing your time and expertise. Perhaps partnering with a local veterinarian to talk about bull breeding soundness exams is a good use of your time. This would be a great time to address a captive audience about also feeding VitaFerm® Concept•Aid® to the entire herd.

Working with the local FFA chapter or 4-H group to teach young livestock enthusiasts about show animal care, including nutrition basics, is another way you can add value to your customers and potential customers.

The wonderful thing about adding value is it can be developed in a variety of ways. By adding value, the consumer will feel that you are genuine in your efforts to help them and their animals.  

Adding value will continue to bring your customers back because they feel you care, and when repeat customers return, they are likely to spend more. Continue adding value to what you are doing, and watch your business grow!

Effective Action: How to Plan a Successful Producer Meeting

Keeping your customers and potential customers informed is vital to your company’s success. They like to see that personality shine through, and they want to know how your products can help them succeed. At BioZyme®, we take pride in offering you the tools you need to plan successful producer meetings.  

Schedule the event. 

Once you decide you want to host a producer meeting, contact your Area Sales Manager to coordinate a date that works with both of your schedules, as the ASM will want to be there to engage with your customers and help answer any questions. Once you have determined a date, complete the producer meeting request in the Online Dealer Center to get started with the promotion of your event: go to Marketing > > Marketing Request > Producer Meeting Request. This will start the process of getting your invitations printed and getting your event on our master schedule. 

Invite your guests. 

The BioZyme Marketing Team will help send invitations to your customer list. They do highly recommend submitting the Marketing Request at least four weeks prior to your event to get the invitations printed, mailed and into your potential guests’ hands so they can also get the event on their calendar.  

“Everybody has a busy schedule, but people like to gather, especially with those who have common interests and goals. If we can help you get these invitations out in a timely manner and the potential attendees can get it on their calendars earlier, it should help increase your attendance,” said Shelia Grobosky, Marketing Brand Manager – Dealers & Public Relations. 

Plan your program. 

What kind of budget do you have for this event? Will you serve a meal or have some appetizers and drinks in the late afternoon? Does it make sense to partner with another allied industry partner like a semen company to help share the cost? These are all some questions to consider. You will also want to think about the program. BioZyme has several key staff on its Business Development Team that can address several topics at the producer level, so when you set your date, reach out to one of them if you are interested in having them attend and present information 

Bigger isn’t always best. 

It is acceptable to have several smaller producer meetings, too, especially if you want to target a specific audience or have some potential new customers you want to talk to. What if you have a handful of sheep producers who might be interested in DuraFerm®? You could invite them to a breakfast meeting at the local café and discuss the advantages of the DuraFerm products. They might know you sell a great cattle mineral but have no idea you also carry products for other small ruminants. 

Follow through. 

Finally, if you have people attend your meeting that seem to show the slightest interest in the product, make sure to follow up with them in a timely fashion. Don’t wait for them to go somewhere else to buy their nutritional products. Give them a call or stop by to see them. Producer meetings are great tools to make sales. 

These meetings are great for customer outreach, engagement and product promotion. They are one of many steps toward your success! 

Know your Customer: Help Your Customers Receive Value They Deserve

Just like not all mineral programs are created the same, not all livestock marketing opportunities are equal. However, as it comes time for your customers to sell their cattle, make sure you have provided them with the information they need to make the marketing decisions to garner the most potential profit. 

“If the dealers see themselves as truly invested with their customers and their operations, they will align them with the professionals at Superior Livestock to help them get more money for their calves through one of their programs, especially if they are already feeding Gain Smart® or VitaFerm®,” said John Jeffrey, BioZyme® Beef Business Development Manager. 

Superior Livestock Auction has been a leader in value-added programs since the mid-1990s, and in 2017, BioZyme, became the first-ever nutrition company to partner with Superior on two additional value-added programs. The VitaFerm Raised and Gain Smart Programs were designed to ensure that calves have been on a high-quality nutrition program, an important part of overall health. Calves sold through these Superior programs are either being raised on a cow being fed the VitaFerm mineral, or calves that have been weaned, backgrounded or on grass pasture previously and have been supplemented with Gain Smart. Both minerals contain Amaferm®, a prebiotic designed to enhance digestibility by amplifying the nutrient supply within for maximum performance. 

Jeffrey encourages dealers to work with their customers to connect them with Superior representatives to help them get the most dollars possible. If you are unsure of who your rep is, reach out to your ASM, and he or she can introduce you to the Superior rep in your area. With a variety of programs, the customers could be eligible for more than one. Programs are available for vaccination protocols, natural cattle, GAP, BeefCare and more.  

“Some of those programs do not allow the traditional products that have been used in the past, so keeping Amaferm® in their diets helps keep them healthy while increasing feed efficiency. Since both the Gain Smart and VitaFerm products contain Amaferm, they are on track to a healthier digestive system with the potential to help those cattle on several programs,” Jeffrey said. 

Although cattle marketed through Superior are sold in load lots, Jeffrey said the smaller producer doesn’t need to feel left out. Often, the Superior reps will work with a group of producers in an area who might have 30-50 cows to put together a load. He said mixed lots of steers and heifers can also be put together, if they are similar in weight and kind. In addition to cattle sales, Superior hosts a monthly sheep sale and markets cattle and sheep on its Country Page. They also host horse sales in conjunction with LiveAuctions. 

If your customers are still not convinced they want to sell through a value-added program like Superior offers, many local livestock auctions markets host special feeder calf sales. Encourage your customers to find a special sale date that works for them. As Jeffrey said, most times the auction markets will announce from the block special protocols like health and nutrition that the cattle have been on, and customers become accustomed to buying good cattle with proper health practices from these local sale barns. 

There are multiple ways to help your customers get top dollar when it comes time to help them sell their cattle. The Gain Smart and VitaFerm raised programs are two of the ways to help ensure their calves stay healthy and gain and get your customer the biggest return on their investment. 

LETTERS FROM LISA – OCTOBER 2022

At our last quarterly national sales meeting each ASM was asked to do a SWOT (strengths, weakness, opportunities, threats) analysis on his or her territory. It was very interesting to listen to the recording of each of these presentations. One of the most mentioned threats was copycat products.   

That was a bit bothersome to me, so I did a lot of research and thinking about that, and here is the journey I went on to get more comfortable with what I guess should have made me feel … happy. 

  • Copycats are the norm. 
  • Copycats do not imitate products that aren’t selling. 
  • Copycats are rarely successful in the end. 
  • Copycats are parasitic brands. 
  • If you create great things, people will mimic, steal and copy them. 

Understand that copycats are a fan of what you do, and you should take comfort in the tribute they are paying to you by copying your work. So, relax and say thank you. Accept the compliment (by calling them out publicly) and get back to work! 

You can also ignore the copycats! They don’t add any value to your life so don’t spend your time and energy worrying about them. 

If people are stealing your ideas, content, or approach – that’s okay. What really matters is that people can’t copy your unique experiences. They can’t copy your personality. 

At this point in this copycat journey, I thought I’d ask myself some fair questions:  

What is BioZyme’s personality? 

I would say the traits of BioZyme’s personality are drive, excitement, transparency, competence and faith/belief in the future. 

Within that personality, stay focused on your own growth, customers and the new experiences you are having and forget about rest who are following behind and stealing your moves. Think of it this way, the more copycats you have, the bigger your fan base. 

To fight off the copycats, are we staying focused? 

Focus is tough in business and even more so in these times of unknown costs, insecure timing and not really being able to count on anything. I find staying focused is constantly being challenged with the statement, “since the pandemic ____.” I hate that statement. The impacts of the pandemic are so far out of my control that it just feels like a pathetic excuse.  

Focus is about being able to count on one hand the most critical things you must deliver this year and then doing it, no matter what. We work on this at BioZyme by color coding our 1-page plan in green (must happen), white (would be nice to get it done) and red (ok to let it go). I am going to be honest we are not perfect at staying focused on these priorities, but we work, talk and challenge each other on it in almost every meeting. 

No matter your personality or focus, we humans learn through stories. Stories sell. You can tell your story. Copycats can’t! Which is why you must share stories and open up so widely and so exhaustively since your customers identify with you, your struggles and your success. 

So, Lisa, in this copycat battle, what’s the story? 

For me at this point in the journey of life when I very unexpectedly lost my partner, my favorite friend and my husband I can easily share struggle, but success is also in everything I see almost (just being honest) every day. That success at BioZyme starts in 1951, with a man with so much passion for agriculture that he cold called farm after farm in a motorhome full of VitaFerm steaks which he cooked to prove and share the story of Amaferm. The story continues for over 70 years with a focus on research-driven products that impact the animal exactly as we say. The story takes a turn in 2018 when a crazy woman shows up and convinces the “boss” that big growth is possible. Lots of people work very hard and big growth happens. That growth leads to lots of firsts, including the building of a fermentation plant in 2014 that allows us to invent, make and bring technologies to both animals and humans that will significantly improve their well-being and the future of their food. The story has a theme of staying focused on these opportunities even when the world around us wants to focus on all the negativities. This has never been hard for BioZyme because we believe care that comes full circle never lets you down, may disappoint you now and then, but will never let you down. 

Imitation may be the highest form of flattery, but those copycats don’t have what we have: quite a story, huge amounts of passion and a drive that very few companies can keep up with! What’s your response to your copycats? 

TO GROW IN 2022 AND BEYOND? PRODUCT DIVERSIFICATION CAN HELP YOU GROW YOUR BUSINESS

Sales diversification is one of the five key goals that BioZyme strives to achieve every year. And it isn’t just by chance. The leadership knows that offering a diverse product portfolio, creates sustainability and growth. Let’s explore why diversification is vital to any business to grow.

People care about the entire animal

Let’s think about some of the changes and new products that we’ve launched even in the last five years. For many years, we solely had a focus on gut health, and since we know that 70% of the animals’ immunity starts in the digestive tract. However, we now have the ability to also focus on joint health with the acquisition of Cogent Solutions Group. We now have joint products for horses, show livestock and dogs to help keep them comfortable and stay sound. People who truly care about the health of their animals are going to care for the entire animal.

The industry is multi-faceted

If COVID showed us anything, it taught us people are obsessed with producing their own backyard chickens, and now we have three products specifically designed for poultry in the Backyard Boost®line. This is just one more way to diversify your portfolio and to get the Amaferm® advantage to yet another species.

Speaking of another species, did you see that we now carry Backyard Boost Songbird Balls? These are going to be a great way to introduce Amaferm to backyard bird enthusiasts who love to watch birds. The primary writer of this article comes from a long line of bird watchers, who will be thrilled at the ease of filling bird feeders.

Diversification reduces risk

By offering a variety of product lines across several species, you reduce the risk of putting all your eggs in one basket. Although many dealers thrive on the VitaFerm® line, let’s think back to nearly 20 years ago and the “cow that stole Christmas.” What if the U.S. had a BSE outbreak? There probably wouldn’t be much need for cattle mineral. But equestrians would still be taking care of their horses, so Vitalize® would still be relevant.

Consumers like choices and convenience

Have you been to a retail pet food aisle lately? There are so many choices for dog and cat food, that it feels like our furry friends gets more options than most humans! However, if you have a customer whois buying a sheep, goat, cattle or horse product and also has pets, wouldn’t it be easy to also suggest the Country Natural Dog Food or one of the supplements from Vitalize or Trisxyn? Remember, pet owners love their animals and will typically spend money on them to keep them happy and healthy. It’s convenient if the owners can get their pet products from the same places they are already getting nutrition for other animals.

Diversification. It isn’t just another lofty goal. It is truly a way to grow sales – your sales. Offer a variety or products for all customers. The more product lines you carry, the more business you are likely to do with a given customer.

TELL EVERYONE: HOW TO CREATE ENGAGING SOCIAL MEDIA POSTS

Social media marketing is not a fad. It is here for the long haul and rightfully so. That isn’t to say that print or radio is not going to work; it does take the average consumer seven times to see or hear a message for it to make an impression. However, social media is something everyone should have in their marketing toolbox.

Nearly 3 billion people used Facebook in July, and another 2 billion people use Instagram on a monthly basis. With that many people using social media, doesn’t it make sense for you to promote your business on these platforms too?

Although the BioZyme® Marketing Team offers Promoboxx as a free option for dealers to use already created social media content that aligns with the national advertising campaigns, there is still value in creating your own posts. At the Ag Media Summit in July, LindaNguyen, social media influencer, offered multiple tips to create engaging social media posts. Below are five suggestions to creating social media posts if you want to do so, in addition to using Promobox.

1.Introduce yourself, your business and your team members

Do this every quarter. Your customers want to know who they are doing business with. If you follow the BioZyme DealerFacebook Group and OnlineDealer Center, you will notice new BioZyme team is introduced monthly. It is important to us for you to know the faces and roles behind the compan

2.Share a recent positive review

Testimonials are a great selling tool! And, with the video capability of most smart phones, your social media post just got a lot savvier. Take a short video of the customer in front of your store or a pallet of product, and post that to your social media. Users really enjoy videos and photos.

3.Run a fun contest

Remember this is called ‘social media’ so it should be socially encourage engagement. Spell out your business name with SureChamp® pellets and have a contest to guess how many pellets it took, maybe you have a new dog and need a name for the dog. Whatever content you have, make it fun, include photos or videos and offer some sort of prize at the end of the contest.

4.Seasonal posts and national holidays

Google social media national holidays. You might have noticed in the BioZyme Facebook Dealer group, we recently “celebrated” National Tell a Joke Day and World Photo Day. Just like Hallmark has a card for any occasion, social media also has a reason to celebrate nearly every day of the year. These posts are also a good way to inform your customers of any holiday store hours or closings or if you are closing early for a special occasion like a playoff game.

5.Post a thank you to your fans and customers

Those two little words mean a lot to customer loyalty and retention. Don’t wait until November to post an appreciation post. Let your customers know how grateful you are for them throughout the year. Without them, you wouldn’t be in business. Once again, use a video to express your thanks. You’ll be glad you did and will they.

Social media is a great way to promote you, your business and your products. It’s also a free and fantastic way to engage with your customers on their time. Follow these tips above or simply sign up for Promoboxx to share your message, and let us do the heavy lifting for you.

HAY TESTING, NUTRITION SERVICES CAN IMPACT YOUR CUSTOMERS’ PROFIT

At the end of the day, we want our customers to achieve their goals, to produce healthy, high performing animals that work for them to achieve a profit. If that happens, we have also achieved our goal. But to help them make sure they are getting the proper nutrition to their animals: they need to know what nutrients they already have available in their forages and feed. However, just because a particular cutting of hay looks superior to another doesn’t mean it has the nutrients that a cow herd needs to thrive. That’s why it’s important to BioZyme® Inc. To provide forage testing to its customers. Forage testing ins the only way to check nutrient levels and provide information on the nutrients present and those that the need supplemented during the times when they are needed most.

Forage testing is a management practice that helps you plan ahead to make the best nutritional decisions for the herd. Testing in the early fall will help your customers know which forages to feed during which stages of production and the proper amounts of protein and energy they need to supplement.

Before collecting forage samples, be sure each lot of hay is identified by field and cutting number so the producer will know which sample came from which lot. For example, nutrient needs peak at lactation as the cow is trying to maintain her own condition, raise a calf and prepare for breed-back, so producers will want to make sure their highest quality hay is kept from that lot for that period of the production cycle.

Once you collect the samples, work with your Area Sales Manager to get them sent in and analyzed. The results are typically generated within a week, indicating any deficiencies in energy or protein. In addition to knowing the nutrient content of your forages, it is also important to know the amount of each lot of hay the customer has and the number of cows to feed when working with the BioZyme Nutrition Team to plan the next steps.

In addition to forages, producers might consider other feed alternatives like crop residues, bakery or grocery store wastes. Regardless of the feedstuffs, the nutritional value needs to be known so proper supplementation can take place. Producers must consider the cost per unit of energy or cost per unit of protein, and those calculations need to factor in more than just the feed and supplements.

After the tests are analyzed and interpreted and the protein and energy needs are determined, there are five ways to supplement proteins using the Amaferm® advantage. Producers can:

  • Feed mineral with Amaferm. Get the most out of what your cows are consuming by increasing intake and digestibility. This is the least expensive option as the added cost of Amaferm is less than 5cents per cow, per day.
  • Feed VitaFerm® Concept•Aid® Protein Meal. This is a granular, free-choice mineral. In addition to the mineral, supplemental protein is provided.
  • Feed VitaFerm Concept•Aid Protein Tub. The tub provides the same nutrition as the protein meal but adds the convenience of the tub form.
  • Feed VitaFerm 30-13% Protein Tub. This VitaFerm product offers the highest level of protein, but vitamin and mineral levels for maintenance during times of year when nutrient requirements are not as high.
  • Feed VitaFerm Conserve®Protein Tub. This economical vitamin and mineral supplement for beef cattle that supports the health and condition of the whole herd with 20% protein.

Letters From Lisa – September 2022

Inspired accountability keeps everyone accountable 

At BioZyme we desire a culture that drives what I like to call inspired accountability.  Inspired accountability is every leader’s dream, as it is accountability that is driven from inside the individual not accountability that is driven with a whip, financial incentives, more days off or performance reviews.  Sounds impossible, especially in a time in our country where accountability of anything including being nice to people seems to have disappeared.  

Webster’s Dictionary defines accountability as: “the obligation or willingness to accept responsibility for one’s actions.” At work, that might look like owning a mistake and sharing it as a learning experience or giving a presentation around your personal contributions and their impact. 

Henry Evans, the author of “Winning with Accountability,” says accountability is “clear commitments that in the eyes of others have been kept.” Here, the phrase “in the eyes of others” is key. On teams, accountability isn’t just about making and keeping commitments; it’s also about transparency and sharing with teammates along the way. When we make our commitments visible to our teammates (through daily check-ins, quarterly reviews, an annual tool or some other format), everyone is empowered to ask follow-up questions, check on progress and help move work forward. 

Fostering a culture of inspired accountability is one of the hardest things I have had to try and do as a business leader. I struggle with it daily and if I am totally transparent, I would say I am closer to failure than success. So how do I have the right to write this article? I probably don’t, but maybe some of the things I try to do to lead the accountability desired will jump start your brain and you can share back what has worked for you to help me out. Below are just a few of the items I try to keep in my head: 

1. Model inspired accountability 

When it comes to building a culture of inspired accountability, change starts with you. Team accountability is impossible without strong personal accountability in place first, so it’s important to first work on yourself before approaching an accountability conversation with others. 

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2. Set clear expectations 

It may sound obvious but doing what your teammates expect of you requires clarity around what’s expected in the first place. Unclear expectations and lack of specificity create accountability gaps. To fill these gaps and reduce ambiguity, try to be as specific as possible. 

3. Create a “safe space” environment 

Trust and feeling safety when taking risks are foundational to building a culture of accountability. 

4. Use the Accountability Puzzle 

This puzzle (created by Henry Evans) consists of four pieces where each reinforces the others. When a single piece is missing, so is accountability. The four are: 

  1. Clear expectations 
  1. Deadlines with a specific date and time 
  1. One owner of each task 
  1. Sharing specific commitments with another person so we can hold each other accountable 

According to a recent study in Inc magazine, 93% of employees don’t understand what their team is trying to accomplish (let alone how they can contribute to help get there), and 85% of leaders aren’t defining clear enough expectations for employees in the first place. Without accountability standards and accountability systems in place, folks will constantly struggle to know what’s expected of them to perform to their fullest potential. 

This is a hard topic, but together I think we can get it done. Agriculture understands inspired accountability more than any other industry in my opinion.  I mean who gets up at 3:30 am to blow out a steer or heifer, lunge a horse, feed the chickens, check the weather or markets????? 

WHAT TOOLS SHOULD YOU INVEST IN TO GROW IN 2022 AND BEYOND?

The school supply list can be both friend and foe – for some there is nothing more exciting than purchasing that brand new on-trend backpack and pack of colored pencils. Yet, in some districts, organizations actually conduct fundraisers where they will purchase your kids’ supplies for a nominal fee or donation to save you the headache.

Just like the parent investing in their students’ supplies, are you making the correct investments in your company’s technology and tools to help your growth for another year and the years after that? Are you still scratching notes on the yellow legal pad your granddaddy used in the last century due to its sentimental value, or have you updated to tablet sand smartphones to help track your customers and their orders?

Business owners – both big and small – have lots of balls to juggle. We’ve got five tech tools to help you increase efficiency and potentially help you grow your business.

Project Management Software

It’s hard to know what you’re supposed to do when you can’t find that yellow post-it note or the corner of that feed sack you wrote a reminder on, so how is the rest of your team supposed to keep track of your tasks and theirs? Project management software is a relatively in expensive investment to share and track your business’s regular tasks and special projects, see who is assigned to which task, and monitor progress and deadlines. A variety of software options exist, and most will allow use on both your computer and phone for easy tracking of projects.

E-mail Marketing

With customers seeking information at their fingertips, an e-mail newsletter is the way of the future. Yes, there is value in the printed word, but for fast, quick blasts of information to get out to your customer list, having those emails on file makes this method of marketing the next wave of great marketing.

Customer Relationship Management (CRM)

Building relationships is key to your business success. Although you might still keep all your customer information on an index card, CRM software will help you track sales patterns, manage and track outreach and even let you see who is visiting your website or opening and reading your emails. A quality CRM program will often help you increase your customer support.

Data Backup

This is perhaps the area to be most proactive in since most of us wait to backup our data only AFTER we have lost it all and are reacting to a bad experience. It’s easy to accidentally delete or corrupt data. Software conflicts and malicious actors can cause major disruptions. SaaS (Software as a service) marketing vendors back up data at the platform level, but you can’t access that information to restore your account.

Backup software gives you full control and immediate access to your critical business data. If something happens, you can restore your data in a few clicks.

HR Management

Few small businesses can afford to hire a human resources administrator. HR management software tools take care of everything from payroll and shift scheduling to distributing important company announcements. They can be a little more expensive, and there is no mobile app because of the sensitive nature of the material.

Just as there are boxes with 12 crayons and 64 crayons, your business can invest in five or 55 technologies to help it succeed. These five are technologies that every company, regardless of size can use to help them grow.