When Wilde Angus Ranch started using VitaFerm® and Vita Charge® products on their registered Angus herd in northwest Minnesota, the partner-owners were excited about the added performance and results they saw in their herd, and knew they needed to explore the opportunity to become dealers.
“If we are going to use the product, there is an immediate benefit to becoming a dealer, but more importantly, I thought I could help people. That is the core of what we do anyway. We try to help people improve their herd health and genetics in their cow herd, so it was a natural fit for us,” said Don Abarr, Wilde Angus Ranch.
Abarr is not a high-pressure salesman, and primarily talks to his personal contacts in the livestock business. However, when he shares his own successes with the products, others listen.
“When we began using the mineral, we could tell that the cattle were immediately off to a great start. Of the 170 bulls on feed, only 6 of them did not gain at least three pounds per day. The rest were 3.80. A huge number of those calves were up over four pounds, so they just really excelled in performance,” Abarr said of his own personal experiences. “It’s one of the reasons it helps me sell the products, too. I tell them this is what it’s done for me, and they say, ‘Holy cats. Can I do that?’ Here’s how you do it!”
He already has Vita Charge Cattle Drench on hand for fall weaning, and the Drench is one of his favorite products to share with customers and potential customers. He’s had great success marketing VitaFerm Concept•Aid® and VitaFerm HEAT® mineral and said he enjoys finding out what a producer’s needs are then matching them to a product.
“We had a customer referral come in, who lives in an area low in phosphorus, but we did leg work to be sure that that Concept•Aid 5/S would be sufficient. We were able to save the customer money while providing them with a nutrition packet that isn’t overkill,” Abarr said, believing that meeting producer needs like this will help grow his business.
Wilde Angus will host its first-ever producer meeting in August at the ranch. In addition to providing education on nutritional needs and the BioZyme® products, the meeting will be in conjunction with a BQA certification.
“I’m excited to be a dealer and look forward to helping people. I don’t have all the answers, and when we don’t have the answers, we reach out to the resources at BioZyme and find them, follow up and come back with something we know to be accurate, instead of winging it and guessing,” Abarr said.
Helping others, providing service and sharing results are what makes Don Abarr an outstanding advocate for the BioZyme brands.
