Letters From Lisa – September 2020

Good Times.
Tough Times.
Animals Need Amaferm®.
Animals Need You!

Nature teaches us that tough times pave the way for good times. In my life, I have observed that tough times usually prepare me for good times because they make me see things differently and inspire me to go after what truly matters. Things that may have been right in front of me, but I could not see. It is in that vein that I write this month. Please note, I was asked to write about how the best thing you can do in both good and tough times is to make Amaferm accessible to EVERY producer. While that is very true (seriously) what is more relevant in this “interesting” time is how we can use these tough times to see the good that’s ahead of us if we can figure out how to see it. Here are a few things to think about:

Beliefs Filter Our Communication
Beliefs are powerful; they limit what we can see or don’t see. They filter our perceptions, and they are always in motion. That’s why sometimes suspending our disbelief can help us see new possibilities.

If You Don’t Believe It, You Won’t See It
They say, “seeing is believing,” but in a lot of cases, it’s actually the believing that enables the seeing. That’s why trust and rapport, or giving somebody the benefit of the doubt, or stepping into their shoes, or looking at it from their perspective, can help get over communication humps and reduce friction, rather than talking past each other.

If You Don’t Ask, You May Not See It
Sometimes the best way to break out of the loop, is to ask a question, or a different question, or to interrupt a pattern of questions.

You may note that in every sentence there is a common word. You. You are the only one that can truly use these tough times for the good. Enjoy the process. I know this type of decision-making might not be the most fun thing to do, but it is a game of opportunity. Enjoy that. Never forget animals need you in good times and tough times as do people. Take advantage of this opportunity.

And just for the fun of it read this.

There has been some good out of COVID-19. People are sleeping better. Data from Fitbit users in six U.S. cities shows that people are getting an average of 17 minutes more sleep each night during the coronavirus lockdown than they were before the pandemic hit. The health tracking tech company also shows that sleep quality has improved with users getting more REM and Deep Sleep. See, there is good in all tough times. Go Get ‘Em, and then go get 17 more minutes of sleep!

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